brand.berkeley.edu How often you should wash your sheets and bedding — and the right way to do it. We spend a third of our lives on our bedding, leaving behind 56 hours a week of sweat, body oil and dead skin ... Aug 04, 2016 · This is the brand style guide template I’m using for Every-Tuesday and I can’t wait to share it once it’s complete! Download is Illustrator-only, since brand elements are most commonly created and used as vector graphics (infinitely re-scaleable + perfect resolution). A brand guide is the set of rules that a business or organization follows when presenting their brand to the world. It details things like the story, voice and audience of a company to ensure consistency across all communication channels. Purpose began to establish a simple brand story – we proposed that as the ‘Design Navigator’, the Design Council would ‘lead people to the real and tangible benefits of design’. This core thought informed a new distinctive and ownable approach to imagery.