The American Marketing Association (AMA) is a professional association for marketing professionals with 30,000 members as of 2012. It has 76 professional chapters and 250 collegiate chapters across the United States. [non-primary source needed]A, In the normal gut, easily digestible starch undergoes complete digestion and absorption within the proximal small intestine and is not available for fermentation in the distal ileum and colon where bacterial colonization is the greatest. 29-31 In contrast, gas production results from bacterial fermentation of poorly digestible starch that is not assimilated by the proximal gut.AMA Style. American Medical Association style, or AMA style, refers to the styling of journal manuscripts described in the AMA Manual of Style: A Guide for Authors and Editors. Now in its 10th edition, the manual is a comprehensive guide of more than 1000 pages.Following a brief historical examination of how the American Marketing Association has changed its definition of marketing across time, this essay identifies the 2004 effort as actually a definition of “marketing management,” not of the larger field of marketing itself. Motorcycling is a fun and exciting way to get across town or across the country. It unlocks the great outdoors, takes you to parts unknown and even lets you grab a great parking spot at work.